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Meet Jonathan Elovic, a seasoned digital marketer with over 10 years of experience in the digital marketing industry. Over the course of his career, Jonathan has worked with a wide range of clients, from start-ups such as Nurture&, Highlights App, and Sleeplay to industry giants such as American Airlines, Merck Pharmaceuticals, Proximo Spirits, MetLife, Jose Cuervo, and Cholula.
As a digital marketer, Jonathan has been responsible for managing client budgets in excess of $100MM, and has consistently delivered results that exceed expectations. His expertise spans across a variety of digital channels, including paid search, social media, email marketing, and display advertising. Platforms he has worked on include Meta (formerly known as Facebook), Google, TikTok, LinkedIn, Reddit, and Display Media.
Jonathan is a strategic thinker with a keen understanding of how to craft campaigns that resonate with target audiences. His ability to analyze data and make informed decisions has enabled him to consistently drive growth and profitability for his clients.
As part of his previous roles, Jonathan has been the main point of contact for managing client, internal, and external agency communications. His strong communication skills have enabled him to build and maintain strong relationships with clients, ensuring that all parties are aligned and working towards the same goals.
Jonathan has also implemented methodologies that generate operational efficiencies and structured best practices for his teams. This has enabled him to drive results while maximizing resources and minimizing waste.
In addition, Jonathan has a deep understanding of test and learn agenda frameworks, which he has used to inform his digital marketing strategies. By continuously testing and optimizing campaigns, Jonathan has been able to drive better results and improve ROI for his clients.
Jonathan's achievements in developing audience-first media planning foundations have generated a 60% more efficient cost per acquisition YoY. His strategic approach has led to a significant increase in ROI for his clients.
His expertise in digital marketing has also resulted in a +20 lift improvement in Brand Metrics for his clients. By developing creative, engaging campaigns that resonate with target audiences, Jonathan has been able to help his clients achieve their branding goals.
Furthermore, Jonathan's restructuring of campaign structures has led to a 150% increase in return on ad spend (ROAS) for his clients. His ability to optimize campaigns and make data-driven decisions has enabled him to consistently drive better results and improve ROI.
Overall, Jonathan's achievements in developing audience-first media planning foundations, generating more efficient cost per acquisition, improving brand metrics, and restructuring campaign structures demonstrate his ability to drive results and deliver value for his clients.